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This WWII-inspired bar references the era of Winston Churchill himself. Aside from the obvious perks of branding a bar with delicious drinks and very cool vibe, translating a physical space into something tactile and experiential was such a fun exercise. A dog tag shape contains the logo and nods to war-era relics. Tooled, stencil lettering and heavy, worn metal support the theme.

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Notched thick metal boards fit custom printed rubber bands that hold the menus in place.
Bartenders have to watch them like a hawk or they get stolen. 🙂

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Backlit, forged metal.

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